ph-social-media-launch_skill

Overview

This skill coordinates social media campaigns for Product Hunt launches across Twitter/X, LinkedIn, Facebook, Reddit and more. It provides a timed launch-day schedule, platform-specific copy templates, and a supporter kit of shareable assets to maximize organic reach. Use it to plan, schedule, and monitor posts so you can focus on engagement during launch day.

How this skill works

The skill maps a launch-day cadence for each platform with exact post types and recommended times (PST), plus reusable templates for announcements, story threads, progress updates, and results posts. It recommends visuals, hashtag strategies, and supporter-ready copy to amplify reach. A checklist covers pre-launch, launch-day, and post-launch tasks to keep activity consistent and measurable.

When to use it

• Planning a Product Hunt launch social calendar and timing
• Writing platform-specific posts and threads for launch day
• Creating shareable assets and supporter templates
• Coordinating a team to respond, retweet, and engage during launch
• Reporting results and scheduling post-launch thank-you posts

Best practices

• Schedule the initial announcement at 12:01 AM PST and stagger updates across the day
• Use visuals (GIFs, screenshots, badges) and pin the launch tweet or post
• Put Product Hunt link in comments on LinkedIn to improve reach
• Limit hashtags to 2–3 relevant tags per post and tag Product Hunt where appropriate
• Respond to every comment quickly and retweet or share supporter posts

Example use cases

• Single-founder SaaS launch using a 7-post Twitter/X schedule and two LinkedIn posts
• Team launch where employees are briefed on shareable templates and asked to amplify
• Indie maker prepping Reddit and Indie Hackers posts with community-specific value
• B2B product targeting LinkedIn for professional storytelling and later results post