Enhance is a fitness technology company founded in Dubai in 2018 that positions itself as the operating system for the personal training market. Its platform pairs a consumer app for booking certified personal trainers with enterprise software that lets gym chains run PT operations end to end, covering bookings, trainer management, payments and performance data with AI-assisted tools. Enhance powers more than 700 gyms across the UAE, Saudi Arabia, Qatar, Bahrain and the US — running GymNation's PT operation region-wide and serving US chains such as Crunch Fitness and UFC Gym — and supports over 15,000 trainers and 500,000 booked sessions a month.
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Sep 2, 2026
Latest raise
Funding activity · 1 round
Sep 2, 2026
$18.2M
Series A
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