Aloja is an AI-powered dynamic pricing and revenue management platform for tour, activity and attraction operators. It connects to the reservation systems operators already run, such as Bokun and Ventrata, and autonomously adjusts prices in real time within floor and ceiling guardrails set by each operator. Launched in August 2025, the company reports operating in 12 countries and processing more than 2 million US dollars in gross booking value per month, with customers averaging a 17 percent revenue uplift in their first three months.
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Sep 21, 2026
Latest raise
Funding activity · 1 round
Sep 21, 2026
EUR 1.2M
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Led by Archipelago Next
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