technical-seo_skill

Overview

This skill performs full technical SEO and Generative Engine Optimization (GEO) audits and implements prioritized fixes to improve organic visibility and AI citation likelihood. It combines Core Web Vitals tuning, on-page SEO, schema/E-E-A-T signals, and AI-focused optimizations like llms.txt and answer-first content. The outcome is faster, more crawlable pages that are more likely to be cited by both traditional search engines and generative AI systems.

How this skill works

The skill runs a stepwise audit: technical crawl and metadata checks, Core Web Vitals analysis, on-page SEO review, E-E-A-T and schema validation, and GEO readiness assessment. It produces a prioritized fix list (Critical → High → Medium → Low), provides concrete code or configuration examples, and validates changes with re-crawl, Lighthouse, and schema/rich results tests. Ongoing monitoring cadence (daily/weekly/monthly/quarterly) is included to track regressions and AI referral metrics.

When to use it

• Launching a new product site or SaaS landing pages to ensure indexability and performance
• After a site migration, redesign, or CMS change to prevent traffic loss
• When Core Web Vitals are failing or page speed is hurting conversions
• If AI referrals or citations from generative engines are low
• To harden E-E-A-T signals for serious topical authority or regulatory niches

Best practices

• Fix Priority 1 issues immediately: broken links, duplicate titles, wrong canonicals, noindex on critical pages
• Target Core Web Vitals thresholds: LCP ≤2.5s, INP ≤200ms, CLS ≤0.1 and monitor weekly
• Enforce single H1 per page, semantic HTML structure, and descriptive internal anchors
• Implement JSON-LD for Organization, WebSite, Article/BlogPosting, FAQPage, BreadcrumbList, and Person
• Design content for GEO: answer-first blocks, verifiable stats with sources, TL;DR summaries, and llms.txt

Example use cases

• Audit and fix a SaaS marketing site before a paid launch to maximize organic and AI referrals
• Remediate a site after a migration that lost rankings due to broken canonicals and missing sitemap entries
• Optimize a knowledge base for generative engines by adding FAQPage schema, answer-first snippets, and expert quotes
• Improve ecommerce category pages for speed and accessibility to raise conversions and AI citation rates