ad-copy-generator_skill

Overview

This skill creates platform-specific ad copy for paid campaigns and produces A/B variants tailored to Google, Meta, LinkedIn, and other ad networks. It streamlines headline and body generation, validates character limits, and recommends testable variations to improve performance. Use it to get compliant, conversion-focused ads fast.

How this skill works

I ask for the platform, campaign goal, target audience, and offer details, then generate headlines, primary text, descriptions, and CTAs that respect platform character limits. I produce 3–5 headline variants and 2–4 description/body variants, flag compliance risks, and suggest an A/B testing plan with prioritized elements to test. If platform or offer details are missing, I provide defaults and ask targeted follow-ups.

When to use it

• You need Google Search or Responsive Search ad headlines and descriptions
• You want Facebook or Instagram primary text, headlines, and short descriptions
• You’re planning LinkedIn sponsored content or lead-gen ads
• You need A/B testable variants for CTR and conversion lift
• You want ad copy that meets platform character limits and basic compliance

Best practices

• Start with platform and goal (awareness, consideration, conversion, lead gen)
• Provide a clear offer, audience, and value metric to make copy specific
• Generate 3–5 headline angles (benefit, problem, social proof, offer)
• Validate and trim copy to meet exact character limits before publish
• Prioritize headline and CTA tests; optimize descriptions next

Example use cases

• Generate 15 Google RSA headlines and 4 descriptions for a SaaS free-trial campaign
• Write 3 Facebook primary-text variants + 5 short headlines for a holiday sale
• Create LinkedIn intro text and headlines for B2B lead-gen with an ROI CTA
• Produce TikTok and Twitter ad copy constrained to platform character rules
• Quickly spin up A/B headline and description variants for an e-commerce promo