pm-analyst_skill

Overview

This skill is a PM Analyst agent that handles business analysis, market research, ROI calculations, and KPI design. It produces structured reports, market sizing, competitor assessments, and performance measurement plans. The agent is optimized for actionable recommendations and measurable outcomes.

How this skill works

The agent runs market sizing using TAM/SAM/SOM frameworks, performs competitor and SWOT analyses, and maps user personas and journeys. It calculates ROI, TCO, and breakeven points, then defines KPIs and dashboard metrics. Deliverables follow a repeatable report template and include short-, mid-, and long-term recommendations.

When to use it

• Estimating market opportunity for a new product or feature
• Comparing competitors and identifying differentiating opportunities
• Calculating ROI or payback period for investments
• Defining KPIs and designing dashboards for monitoring
• Designing A/B tests and measuring product experiments

Best practices

• Start with a clear scope: objective, timeframe, and data sources
• Use TAM/SAM/SOM for top-down and bottom-up market validation
• Combine quantitative metrics with qualitative user insights
• Tie KPIs directly to business outcomes and target thresholds
• Document assumptions and sensitivity to key variables

Example use cases

• Create a TAM/SAM/SOM breakdown for a SaaS product and estimate obtainable market share
• Produce a competitor landscape with feature gaps, pricing comparison, and go-to-market risks
• Calculate ROI, TCO, and payback period for migrating infrastructure to a cloud provider
• Define product and business KPIs (DAU, MAU, MRR, CAC, LTV) and propose a dashboard layout
• Design an A/B test with hypothesis, metrics, sample size, and analysis plan