product-launch-funnel_skill

This skill orchestrates a Jeff Walker style product launch funnel, guiding PLC videos, cart openings, and urgency to maximize conversions.

HTML

25

GitHub Stars

1

Bundled Files

2 months ago

Catalog Refreshed

3 months ago

First Indexed

Readme & install

Copy the install command, review bundled files from the catalogue, and read any extended description pulled from the listing source.

Installation

Preview and clipboard use veilstrat where the catalogue uses aiagentskills.

npx veilstrat add skill ominou5/funnel-architect-plugin --skill product-launch-funnel

SKILL.md2.6 KB

Overview

This skill designs and deploys a Jeff Walker–style Product Launch Formula funnel using a sequence of pre-launch content (PLC) videos to build anticipation and drive time-limited cart openings. It produces optimized landing pages, PLC pages, email sequences, and sales pages focused on conversion, speed, and mobile responsiveness. Best for courses, memberships, and high-ticket offers priced from $297 to $2,000+.

How this skill works

The skill generates the full funnel flow: opt-in/waitlist page, three PLC video pages with takeaways and engagement CTAs, and a sales page with cart open/close mechanics. It creates the email cadence that paces content and urgency, plus UI elements like countdowns, social sharing, and comment prompts to increase engagement. Pages are output as clean HTML with performance and mobile-first considerations, plus recommended copy and conversion benchmarks to measure results.

When to use it

Launching a course, membership, coaching program, or high-ticket online offer
Testing a limited-time sales window to increase urgency and conversion
Building a launch list weeks before an offer goes live
Re-launching an established product with a fresh campaign sequence

Best practices

Deliver genuinely valuable PLC content — teach, tell stories, and seed the offer without selling heavy-handedly
Use clear countdowns and a real deadline to enforce a hard cart close
Optimize PLC pages for fast load times and mobile viewing; 15–30 minute videos with visible takeaways boost watch rates
Collect engagement signals (comments, replies, shares) and use them as social proof in follow-up emails
Follow the prescribed email cadence to maintain momentum: welcome, PLC launches/reminders, cart open, social proof, FAQ, and 24hr warning

Example use cases

Pre-launch a new online course with a 2–4 week opt-in build, three PLC videos, and an 8–12 day cart window
Convert a free webinar audience into a paid membership using the PLC sequence to demonstrate transformation
Repackage a coaching program as a high-ticket launch and use PLC content to demonstrate authority and results
Run a limited-time upsell campaign after a launch using the same PLC pages and an added payment plan option

FAQ

Target 15–30 minutes: long enough to teach and tell stories, short enough to retain attention.

What is a recommended cart window length?

Open the cart for about 4–7 days with a firm close and a 24–48 hour final warning sequence.

Which conversion metrics matter most?

Track landing→opt-in, opt-in→PLC1 watch, PLC3→sales page, and sales page→purchase. Aim for the provided benchmarks to evaluate funnel health.