seo-optimizer_skill

Overview

This skill is an SEO Optimizer that guides content strategy, technical SEO, keyword research, and ranking improvement. It focuses on on-page optimization, schema markup, Core Web Vitals, and practical steps to increase organic visibility. Use it to audit sites, prioritize fixes, and align content with search intent. The guidance balances quick wins and long-term strategy.

How this skill works

The skill inspects content structure, meta tags, URL and image optimization, internal linking, and schema markup to identify opportunities. It analyzes keyword selection, on-page signals, and technical factors like sitemaps, robots rules, and canonicalization. It evaluates Core Web Vitals and mobile readiness, then recommends prioritized fixes and measurable targets. Outputs include checklists, content outlines, and implementation snippets.

When to use it

• Before publishing or updating pages to ensure SEO readiness
• When conducting a technical audit to fix indexing or speed issues
• To develop keyword-led content plans and topic clusters
• When implementing structured data for rich results
• To improve mobile performance and Core Web Vitals

Best practices

• Match keywords to user intent and map them to specific pages
• Keep title tags <60 chars and meta descriptions 150–160 chars with a CTA
• Use descriptive URLs, optimized alt text, and compressed WebP images
• Implement schema types appropriate to content (Article, FAQ, Product)
• Prioritize fixes that improve Core Web Vitals: LCP, FID, CLS

Example use cases

• Create a pillar page and supporting cluster articles to capture a topic
• Audit a commerce site for duplicate content, canonical issues, and sitemap errors
• Optimize blog posts for featured snippets with question-and-answer sections
• Reduce LCP by preloading critical assets and converting images to WebP
• Add FAQ and HowTo schema to increase rich result visibility