CRAFT GTM

Provides eight GTM strategic tools via the MCP interface to plan, research, and optimize go-to-market initiatives.
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4 months ago

First Indexed

2 months ago

Catalog Refreshed

Documentation & install

Readme and setup notes from the catalogue, plus a client-ready config you can copy for your MCP host.

Installation

Add the following to your MCP client configuration file.

Configuration

View docs
{
  "mcpServers": {
    "shashwatgtm-craft-gtm-mcp": {
      "command": "craft-gtm-mcp",
      "args": []
    }
  }
}

You can run the CRAFT GTM MCP Server to access eight strategic GTM tools powered by the CRAFT Framework, enabling you to assess product-market fit, plan launches, research customers, reduce churn, build partner programs, prepare for crises, win competitive deals, and improve strategy documents. This MCP server provides practical, repeatable workflows you can invoke from an MCP client to drive quarterly planning and major initiatives.

How to use

To use this MCP server with an MCP client, start the local server and connect through its MCP interface. You will access a suite of predefined tools that produce structured outputs such as scorecards, timelines, playbooks, battle cards, and synthesis templates. Use the client to invoke each tool by name, supply your context (such as target markets, product features, and metrics), and review the generated artifacts to inform planning and decision making.

How to install

Prerequisites you need before installing include Node.js (version 14 or later) and npm. Ensure you have an active internet connection to fetch the MCP package.

# Option A: Install the MCP server globally via npm
npm install -g @shashwatah/craft-gtm-mcp

# Start the MCP server
craft-gtm-mcp

Additional setup notes

If you are integrating with a Claude Desktop client, you can add an MCP server entry pointing to the MCP CLI. For example, you can configure a remote MCP server using npx to run the package without installing globally on the system.

Available tools

pmf_scorecard

Assess Product-Market Fit with a 5-dimension scorecard, gap analysis, and a 90-day plan.

launch_commander

Plan product launches with a 12-week timeline, a RACI matrix, and contingency plans.

customer_interview_kit

Research customers using interview scripts, a question bank, and synthesis templates.

retention_playbook

Reduce churn with a health score model, intervention playbooks, and alerts.

partner_architect

Build partner programs with a 4-tier structure, economics, and an enablement curriculum.

crisis_planner

Prepare for crises with severity levels, response templates, and playbooks.

competitive_intel

Win competitive deals with battle cards, feature matrices, and objection handlers.

craft_gtm_analyzer

Improve strategy documents by providing a CRAFT score, gap analysis, and recommendations.

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