Atira Raises $2.5M Pre-Seed for Multi-Agent Industrial Sales Engineering Platform

Atira Secures $2.5M Pre-Seed to Automate Industrial Bid Generation

Atira, a Munich-based AI startup, has raised $2.5 million in pre-seed funding. The round was backed by UVC Partners, Booom, and Fortino Ventures. No single lead investor was disclosed for the round.

What Atira Does

Atira is building a multi-agent orchestration platform for industrial sales engineering. The company's focus is on turning complex requests for quotation (RFQs) into technically viable, priced bids.

Its agents plug into existing CRM, ERP, and CPQ systems. From there, the platform:

• Extracts requirements from incoming requests
• Flags unfulfillable specifications
• Configures solutions
• Generates bid documentation

The problem Atira targets sits at the intersection of sales and engineering, where complex industrial products require technical validation before a quote can be issued. By automating parts of that workflow, Atira aims to reduce the manual effort involved in producing accurate, priced bids.

Founding Team

Atira was founded in November 2024 by Florian Diegruber and August DuMont Schütte.

• Florian Diegruber — former commercial lead at Palantir
• August DuMont Schütte — former machine learning engineer at Google

The combination of enterprise commercial experience and applied ML engineering is notable for a company selling into industrial sales organizations, where both technical credibility and enterprise sales motion matter.

Traction

Since launching commercially in late 2025, Atira reports signing more than 15 industrial customers. Named customers include:

• ABB E-Mobility
• Chiron Group
• Rema Tip Top
• Robel

That customer list spans industrial automation, machine tools, and industrial services — segments where complex configuration and quoting workflows are common. Signing more than 15 customers within roughly a year of commercial launch gives the company early validation in a market that typically moves slowly on software adoption.

Market Context

Industrial sales engineering is a workflow-heavy domain. RFQs often arrive with incomplete or technically infeasible specifications, and producing a response requires coordination between sales, engineering, and pricing functions. Errors or delays in that process can cost deals.

Atira's approach — deploying agents that integrate with the systems of record already in place (CRM, ERP, CPQ) rather than replacing them — is designed to fit into existing enterprise stacks. That integration-first positioning is often a prerequisite for adoption in industrial environments where rip-and-replace software decisions are rare.

What the Funding Signals

The pre-seed round provides capital for a company that has already moved past pure product development into commercial deployment. With 15+ customers and a founding team drawn from Palantir and Google, Atira enters its next phase with early revenue evidence and a defined enterprise use case.

For acquirers and strategic investors watching the industrial AI space, Atira represents a category — agentic orchestration for quote-to-order workflows — that sits adjacent to CPQ, CRM, and industrial ERP vendors. Those incumbents have natural incentives to either partner with or acquire companies that can automate the front end of complex industrial sales.

The involvement of UVC Partners, Booom, and Fortino Ventures provides the company with a European venture base as it scales its industrial customer footprint.

Key Facts

• Company: Atira
• HQ: Munich, Germany
• Founded: November 2024
• Founders: Florian Diegruber (ex-Palantir), August DuMont Schütte (ex-Google)
• Product: Multi-agent orchestration platform for industrial sales engineering
• Round: Pre-Seed
• Amount: $2.5 million
• Investors: UVC Partners, Booom, Fortino Ventures
• Commercial launch: Late 2025
• Customers: 15+ industrial customers, including ABB E-Mobility, Chiron Group, Rema Tip Top, and Robel